Archive for Business::Entrepreneurs – Page 2

Shubham Banerjee: Founder of Braigo

Shubham Banerjee - Ringside News

12-year-old Shubham Banerjee’s interest in Braille and Braille printers evolved out of his love for science. While doing research for an engineering project to enter for a science fair in January of 2014, he discovered that less than 10% of blind people can actually read Braille. This was, in part, due to the extremely high prices of Braille printers, costing around $2,000. Additionally, technological advancements such as the development of voice-to-text software significantly impacted the lives of the visually impaired. Banerjee realized that many visually impaired people were not able to afford the extremely expensive Braille printers, or the technology needed to efficiently communicate without one. Therefore, his new goal was to significantly reduce the cost of a Braille printer.

Banerjee worked for weeks to create a working prototype. After seven attempts, he finally successfully created a prototype using a Lego Mindstorms EV3 robotics kit and some small electrical components. Banerjee and his father, a software engineer, would often stay up until 2 a. m. working on the project together. At 13 years old, a high school freshman, Banerjee founded Braigo, the company name combining the words Braille and Lego. Braigo was a low-cost, portable printer and embosser that prints out raised bumps on paper. Banerjee also co-founded the company Braigo Labs to further develop the printer. Banerjee was faced with a lot of criticism and uncertainty because many Silicon Valley startups had tried to undertake the same project without success. He did not let this affect his work and research, however, and persevered through the difficult times. “Some [people] said that the market is not that big, or [that this is] a specialty product,” Banerjee says, unfazed. “I just went ahead with what I thought was right.”

The Braigo printed proved a success even while in its early stages. Banerjee entered his product into the 2014 Synopsis Science Fair and took home the top prize for a science or engineering breakthrough. It was also endorsed by Henry Wedler, a PhD candidate in organic chemistry who was honored by Barack Obama as a Champion of Change for his work leading a chemistry camp for visually impaired students. As Wedler puts it, “Inventors have been attempting to do what Shubham has done with Braille embossers for many years. Sometimes, it takes a young, fresh imagination and a will of iron to be truly innovative. This is the energy and quality that Shubham’s knowledge and passion as an inventor bring to Silicon Valley.” Banerjee and his company, Braigo Labs, managed to bring in venture capital to ensure the success of his company, becoming the youngest person ever to receive venture capitalist investment, according to CBS. Banerjee’s innovative spirit helped to better the lives of the visually impaired, while also encouraging and promoting others to follow in his footsteps.

To learn more about Shubham Banerjee and Braigo , click here.

Hart Main of ManCans Candles—A Spark of Inspiration in Innovation

Thirteen-year-old Hart Main’s inspiration for manly-scented candles struck when his sister Camryn sold candles to raise money for their school and he thought this selection was lacking in appeal to the male population. Straying from normalized scents like Egyptian cotton and toasted vanilla that Hart considered more feminine in nature, he dreamt up candles smelling of New York Style Pizza, Grandpa’s Pip, Sawdust, Campfire, New Mitt, Fresh Cut Grass, Coffee, and Bacon, the current breadth of the ManCans line. Hart turned a spiteful spin on his older sister’s production to a full-fledged business venture with the encouragement of his parents and a heart set on a $1,500 bike.

While this transformation required initial investments on the Harts’ part, a primary drive behind its growth has been how ManCans gives back to the community before the candles are even made. As indicated by the name, the candles are made in cans—soup cans, in fact, which Main buys, donating the soup to local soup kitchens and keeping the cans to package the candles. The business’ growth has led to several demands in production—the need for a larger space than the Mains’ kitchen and more hands on deck.

Main—who is now 26—eventually shifted production to the Beaver Creek Candle Company of Lisbon, Ohio, another effort to give back the community as a manufacturing company employing people with developmental challenges. ManCans are sold across the nation, and the vigor Main has demonstrated in driving his venture this far and into the hearts of people in his hometown and beyond show that it will be a long time—if ever—until this thriving business kicks the can.

Mo’s Bows

One young entrepreneur saw a pain in the world of men’s fashion: a lack of personal style and flair, specifically in the area of bowties. He decided to match his passion with the pain he saw, starting his own business to fill that gap. A nine-year-old native of Memphis, Tennesse, Moziah Bridges set out to create bowties with handcrafted, intentional style. Upon not being able to find a suitable bowtie for himself and realizing that many other style-conscious men struggled with the same problem, “Mo’s Bows” was born. The founder developed his sewing skills to make the ties from his grandmother’s scrap materials. Creative, determined, and passionate about his work, Moziah eventually hired tailors to handle the manual side of the business while he focused on the creative designs.

A pivotal moment in “Mo’s Bows” occurred when Moziah appeared on the hit entrepreneurial show, “Shark Tank.” The show gave “Mo’s Bows” great publicity and helped Moziah learn how to take his business to the next level. The company has sold almost $1,000,000 worth of handmade bowties and accessories (including a personal bowtie designed for Barack Obama). Mo’s products are carried by such noteworthy brands as Cole Haan, Bloomingdale’s, and Neiman Marcus. His company also supplies bow and neckties for the entire NBA.

Mo Bridges took his passion for creative, handcrafted style, fit it into the market’s gap, and built a large, successful, and impactful enterprise from the ground up. You can visit Mo’s business here.

Mo's Bows

RJ Duarte: The Founder of Green Worx Landscaping

Based out of Golden, Colorado, RJ Duarte was only eight years old when his entrepreneurial ventures started. Motivated by his desire to buy himself candy, Duarte started his lawn mowing business in 2008 with one lawn mower, a red wagon, and five weekly lawn mowing clients. He began to take his business seriously by his third season and invested his savings back into his company. Duarte’s dedication, commitment, and incredible work ethic as an entrepreneur are evident as his income tripled every year since he began his business.

As Duarte began middle school, his business had grown too large to handle himself. He chose a friend from middle school, Owen Johnson, to be a partner in his landscaping business. Two years later, Duarte and Johnson decided they needed a name for their company- they eventually landed on Green Worx. Green Worx had grown much larger than the mere neighborhood lawncare service it started as. After working with Green Worx for over five years, Johnson decided to part ways with the company in order to pursue a college education after graduating high school. Duarte and Johnson, however, still frequently meet as friends to discuss Green Worx and life in general. As Duarte was contemplating going to college and running his company from school, Green Worx was pulling in six figures from annual revenue. He decided to focus on growing his company and work on creating a full-scale landscaping business.

One way that Duarte demonstrated he was an excellent, young entrepreneur was through his willingness to take risks. After high school, in 2019, Duarte made the decision to drop Grenn Worx’s small clients and, instead, rebrand as a premium landscaping and maintenance company. This meant that he would be undertaking large-scale, intricate landscaping and construction projects. Green Worx added two construction crews and lots of new equipment to the company. Duarte knew how risky the shift in scale would be for the business but decided to continue with it anyway. “It’s higher margins for more risk,” he says. “That comes with headaches, but without headaches, there’s no reward.”

Green Worx was incredibly successful throughout the years. In 2015, Duarte and Johnson had won first place in the Celebration for Young Entrepreneurs and also won the Young Americans Bank Business Award. In 2016, the newsletter, The Golden Informer, wrote an article about the success of Green Worx and put Green Worx on the front cover. In that same year, Green Worx was nominated and won the Young Entrepreneur of the Year award By Ernst & Young Foundation. By the end of 2016, Green Worx was 300% bigger than the year before. Green Worx continues to steadily grow. In 2019, the company brought in $750,000 in revenue. Duarte was never afraid of the workload and was always searching for new ways to expand and grow his business. Green Worx’s success is built off of his hard work and devotion to his craft.

Click here to read more about Green Worx.

An Interior Designer Entrepreneur

Anita Oghenevwede Precious is a 29-year-old entrepreneur who started an interior design business at the age of 21 fresh out of college. She called her business Noani Home, targeting a gap in the market for well-detailed decorative art pieces. A talented painter and artist herself, many of her paintings are found in homes today.

While finding her footing in the industry she discovered her niche. She called it “Caffe latte-themed spaces.” Her company has hired many talented people within Nigeria. She also works as a fitness and beauty enthusiast and travel influencer. Anita constantly pushes the limits of traditional design leaving a lasting impact on the world of interior design.


She gives credit to her family of industrious and hard-working women to her drive for success. She sources 80% of her resources from local producers and manufacturers. Talking about the niche her company identified, she talks about “caffe latte” and how the spaces she leaves give a warm vibe such of that of a warm drink of coffee and milk.

She found that decorative art wasn’t easily accessible to many who wanted it, and that there were many art lovers in Nigeria who were interested in her work. She hired talented artists from Nigeria to help source unique work.


Anita uses music as inspiration and calming source and says that traveling inspires her to find new niches and find ways to explore new prospects.


Advice that she gives to young entrepreneurs is that just having a passion for design isn’t enough, you have to develop a passion for the hectic process of creating and producing to stay the long course. You can read more about her passion for unique design here!

Connor Blakley, Founder of YouthLogic

Connor Blakley is the perfect example of a Gen Z entrepreneur – he saw a problem and solved it. His company is YouthLogic, a marketing consultancy that he founded when he was just 15.

While Gen Z might not be the largest generation right now, they still have significant influence and economic impact. They influence $44 billion in just discretionary spending. Blakley realized at a very young age that he can leverage his knowledge about the younger generation to help companies with their marketing efforts. He got the idea for the business while watching his friends scroll through Twitter, noticing how quickly they skipped through content. This made him wonder how companies could change their approach to capture attention.

After doing more research, Connor made several observations that he used to help the way companies target a young audience. First, he claims that there is misconception that we only have 6-8 second attention spans. Rather, he says that our generation is better at detecting marketing on social media, and we skip it faster if it doesn’t bring us value. Second, he says that companies often put generations in a box instead of trying to actually understand them. They should work to create more relatable content. Finally, Connor observed that Gen Z clings to brands that take a radical stance. The younger generation appreciates authenticity and wants to support brands that agree strongly with what they believe in.

Connor started the business when he was 15 and ended up selling it when he was 19. Just recently, however, he reacquired the business and is running it full time. YouthLogic has become very successful, and has worked with brands such as PepsiCo, T-Mobile, Raising Cane’s, and Levi’s.

 

Dreadhead Films

Meet brothers Julien and Justen Turner, young entrepreneurs in the film industry who do short narrative films, just at the ages of 25 and 21, respectively. Starting close to us, they have their business in Columbus, Ohio. Their inspiration started at an early age, where their parents had VHS cameras. They had the opportunity to use their mom’s old MacBook to play around with iMovie, where they got to play with special effects. They practiced their work first in the Midwest (Illionois), instead of the big cities like Hollywood.

Some of their inspiration flows from Tyler Perry, who made Atlanta a big film city. That’s their goal for Ohio. They don’t plan to move out of Ohio as they build their film industry. Another of their inspirations was The Karate Kid, where they got to see a black kid in a blockbuster film, and with a big afro, which inspired Justen to grow out his hair, which was the reason for the name of their film business.

Though young, their success has been noticed by many. They’ve been featured on platforms like Good Morning America, The New York Times, CNN, and MTV. They’ve also partnered with some big names, like Beats by Dre, Nike, Amazon, Air Jordan, and Adobe. They also received awards such as the Forbes Under 30, Webbys for the Best Video Campaign in Advertising and Best Video campaign for their Nike x Social Status campaign, as well as the gold award for New Director of the Year at 2023’s The Shots Americas Awards.

Their goal is to show their own journey and experience through their filmmaking life, by putting in some type of commentary in their work. At such young ages, they’ve been blessed with many opportunities, but due to their age, they’ve also been limited in what they can do. As they grow their business, they hope to bring longer-film narratives to the area. While they continue to pursue this career, they also want to be an outlet for others in the industry, by supporting other Midwest filmmakers.

 

Morgan Lerner and Annie Slabotsky- GoNanas

Have you ever recalled the last time you had a good slice of banana bread? Was the banana bread really good and was it healthy for you too? Well, if your banana bread wasn’t super good or healthy for you, GoNanas has you covered! GoNanas is banana bread that’s actually good for you and it’s also gluten free, vegan, and allergen friendly. How many banana bread companies can you think of that can hit all these points? Not many brands target all these points, and most banana bread aren’t always gluten free either. GoNanas was founded by Morgan Lerner and Annie Slabotsky, when they were freshmen in college at the University of Michigan. They both noticed the lack of how there weren’t a lot of healthy food options on campus and they both also loved banana bread. They began their journey by creating a banana bread recipe that was healthy, and it took them three years to get it just right. After they perfected the recipe, they started selling single-serve loaves around their campus and Michigan. They both moved to Chicago after graduating but the pandemic forced them to close indefinitely. They had a lot of ingredients left over in their inventory and a bunch of customers that missed the banana bread. So, Morgan and Annie came out with a new product line of banana bread mixes just as banana bread became the “official comfort food of the Coronavirus.” They soon launched their product with Nordstrom Rack and went viral on social media. GoNanas was featured in Forbes, Buzzfeed, and even USA Today!

Standard Size Baking MixesBut what else makes GoNanas unique? They are a women-owned startup, and they help to empower other small business owners! They also swapped out artificial and refined ingredients for healthier and simpler alternatives that make their banana bread taste even better! They also now sell different banana bread flavor mixes like birthday cake, cinnamon roll, strawberry caramel, and more! They even launched some cookie mixes like lemon shortbread and chocolate chip! You can find more about their delicious products here!

Sources:

Morgan Lerner and Annie Slabotsky of GoNanas: Five Things I Learned As a TwentySomething Founder | by Jerome Knyszewski | Authority Magazine | Medium

About | GoNanas – GoNanas (eatgonanas.com)

Our Story – GoNanas (eatgonanas.com)

Plushies With Pocket Powers

In 2013, two sisters set out to create a product they never would have seen themselves selling. Sydney and Toni Loew are the founders of Poketti. What is a Poketti? A Poketti is defined in their website as, “A plushie with pocket powers.” According to their website, Poketti means many pockets. The family business started when Sydney Leow took an entrepreneurship class in 7th grade. Sydney and her team had brainstormed the idea of a plushie in that class. But the plushie kingdom did not stop there! Sydney was inspired and wanted to create her own plushie with a pocket for convivence to store treasures. She consulted with her parents, who are designers, and her sister, who became her business partner. The small idea in a 7th grade entrepreneur class became a family business idea. Each plushie has its own name and style. For example, Sydney the Penguin, Toni the Bunny, Roxi the Kitty and Baxter the Puppy are all part of their series 1 launch, and the first four plushies they created. In the summer of 2013, they launched a 30-day Kickstarter campaign and raised $20,000 for the initial order of Poketti plushies. Since 2013, they have continued to be successful. Poketti has attended several trade shows and direct sales events. They have even produced a tv commercial. Poketti has spoken at many schools and clubs, inspiring young kids their age to chase an idea. Poketti has also received multiple awards. In 2016, Sydney and Toni were named Wonder Girls at the annual Women in Toys award gala. Sydney represented Poketti at the AGG Silicon Valley Grow Awards at the Computer History Museum in Mountain View, CA. Poketti also received an honor for Innovative Branding at the annual ICON HONORS event. Throughout the years Poketti has been growing and growing. They even expanded their company to Walmart! Who knew that lives would be changed from a 7th grade class. Poketti Plushies with Pocket Powers Series2 Parker the Owl

Check out the Poketti website here!

 

Frasier Lipton: Crafting a Big Impact Through the Little Things

Frasier Sterling began as a small gem in Frasier Lipton’s apartment, a mere side hustle Lipton gradually scaled, using materials of increasing quality and quantity, as her customer base grew beyond her expectations. In remarkable timing, she found herself “working until 2 am for years to keep up” with the demand for her products; according to Forbes, Frasier Sterling has “grown over 100% YoY [year on year; annually] since inception.” She realized she needed to scale up her production methods—and her confidence in the business’ success—when the flow of business “hit an inflection point” around 2015 “and wasn’t manageable anymore.”

Two years later, when Frasier Sterling had long lined the shelves of major retail distributors, Lipton noticed that retailers took advantages of such dependent businesses and recognized a landslide that could occur to her own business when other brands such as Nasty Gal filed bankruptcy. She responded by shifting Sterling into a direct-to-consumer (DTC) brand, distributing products directly to customers online.

Lipton has been driven by the vision of creating jewelry akin to the candy-bracelet and dainty charm-necklace wonderland central to most young women’s childhoods, expressing that she loves to “make pieces Bella and Gigi Hadid, Sofia Richie and Madison Beer wear but everyone else can also afford. I try to keep Frasier Sterling light, fun and feel good — I always say if it can be described with an emoji, I know it’ll be a hit!” Lipton has kept this centrality in the Web, investing in online advertising as opposed to in-person campaigns and functions, a strategy which aligns to Lipton’s target market of the current ‘net-engrossed generation.

Regarding her view of the success of Frasier Sterlig, Lipton harkens back to the brand’s prioritization of customer feedback in every step of the business’s trajectory, stating of her customers that “they’re so interactive, vocal and always telling us what they like and don’t like. We know our customers so well and really lean on them when it comes to product design, collaborations, the type of content we are putting out and even the deals we run — and I think this a big factor in why our retention rate is so high compared to industry standard.”

As a recent facet of this trajectory, Lipton has striven to tune in to the voices of young women beyond her customer base, partnering with nonprofit Girls Inc. to offer mentorship to young women in impoverished conditions, driving positive growth in people’s lives at a young age and ensuring that bright and innovative women like Frasier Lipton have the opportunities to act on their motivations and fulfill their dreams as well.