Archive for Business::Entrepreneurs – Page 5

Rutger Bruining – “StoryTerrace”

One modern entrepreneur that not many people know about is Rutger Bruining, CEO of the personal biography-writing service StoryTerrace. Bruining launched StoryTerrace in 2015, and it has since scaled massively across both the UK and the US.

StoryTerrace helps people capture and preserve their life stories by writing them into a professional book. The company has worked with over 50,000 customers to date, and its books have been featured in major media outlets such as The New York Times, The Guardian, and BBC Radio.

Bruining is a passionate advocate for the importance of storytelling. He believes that everyone has a unique story to tell and that sharing our stories can help us connect with others on a deeper level. He is also committed to helping people preserve their legacies for future generations.

In addition to his work at StoryTerrace, Bruining is also a public speaker and author. He has given talks on storytelling and entrepreneurship at conferences and events around the world. He is also the author of the book “StoryTerrace: The Secret Power of Your Life Story.”

Bruining is a great example of a modern entrepreneur who is using his skills and creativity to make a positive impact on the world. He is also a reminder that there are many successful entrepreneurs out there who are not household names.

$6 Million…at 13 years old

Alina Morse is an inspiration. Just like the rest of us, she hated it when her parents told her she couldn’t have candy. “It will hurt you teeth!” they would say. Well, 9-year-old Alina had had enough of this and decided to make an alternative. After months of YouTube research, product testing, and sampling, Ms. Morse created the “Zollipop”. These lollipop-style candies are vegan, dairy-free, sugar-free, gluten-free, and actually beneficial to the consumer’s teeth. Fast forward four years and one can find Zollipops in Whole Foods, Kroger, Target, and many other stores. Here in the craziest part: Her business is worth $6 million dollars and she only has seven employees. Alina has gotten an audience with ex-first lady Michelle Obama and been on the Today show. Finally 10% of her company’s earnings go to “One Million Smiles” which is a company geared to fighting the rapidly growing tooth-decay epidemic.

Elon Musk: Modern-Day Model for the Entrepreneur

Elon Musk is a modern-day entrepreneur and visionary. He is the founder and CEO of Tesla, SpaceX, and Neuralink. He is also the chairman of SolarCity and OpenAI. Musk is known for his ambitious goals and his innovative approach to solving problems.

Musk’s entrepreneurial journey began in the early 1990s. He co-founded Zip2, a web software company, which was sold to Compaq for $307 million in 1999. Musk then co-founded X.com, an online financial services company, which merged with Confinity to form PayPal. PayPal was acquired by eBay for $1.5 billion in 2002.

In 2002, Musk founded SpaceX, an aerospace manufacturer and space transport services company. SpaceX has developed a number of innovative rockets, including the Falcon 9 and the Falcon Heavy. In 2020, SpaceX became the first private company to launch astronauts to the International Space Station.

In 2004, Musk joined Tesla as chairman and product architect. Tesla is an electric vehicle and clean energy company. Tesla has developed a number of popular electric vehicles, including the Model S, the Model 3, and the Model Y. Tesla is also the leading supplier of solar panels and energy storage products.

In 2016, Musk co-founded Neuralink, a neurotechnology company. Neuralink is developing brain-computer interfaces that could connect the human brain to computers. Neuralink has the potential to revolutionize the way we interact with technology and the world around us.

Musk is a visionary entrepreneur who is changing the world with his innovative companies. He is a role model for entrepreneurs everywhere, and he is an inspiration to anyone who dreams of making a difference.

Raelynn Heath-Rae’s Materials

Raelynn Heath is a young girl who started her own business making and designing jewelry. she started making jewelry when she was just 4 years old.

Young Raelynn started making her first jewelry with plastic beads and acrylic. as she got older, she continued to create new things like jewelry out of clay and recycled pieces of soda cans and chip bags, and even her old clothes she grew out of. With her mother’s assistance, she would give donate to members of her community to those specifically lost loved ones. she plans to expand into clothing design as well.

From Raelynn’s amazing product and mission, she made it onto the 1 Million Cups to spread awareness of her product and to explain her story. 1 Million Cups is a Weekly education program that gives experiential learning opportunities to entrepreneurs of today’s world.

I find young Raelynn’s so unique with her recycled jewelry and I’m behind impressed that she made such a popular project at such a young age. I think her story is motivation to us all to commit to our ideas and make them come true.

Andrew Mason: Groupon

Andrew Mason launched Groupon in November of 2008.  Groupon is a global e-commerce marketplace that connects subscribers with local merchants by offering activities, travel, goods, and services.  Mason’s idea to create Groupon came from his belief that there has to be some way to leverage a large number of people’s collective bargaining power to accomplish a goal.  Mason created what would later become Groupon with a $1 million dollar loan he got from his boss Eric Lefkofsky after Mason shared his business idea with him.  It didn’t take long for Groupon to gain popularity and become, with it only taking a year for Groupon to go from a dozen staff members to over 300 hundred.  Also, it only took 16 months for Groupon to become the fastest company in history to reach a company value of 1 billion.  Sadly, it seems like the company made some mistakes and had to pay out around 940 million to shareholders and investors, losing the company around 86% of its total value.  This payout combined with Mason’s way of managing the company caused him to be dismissed as company CEO in 2013.

Even though he was fired from his own business over its sudden financial collapse, I still think Andrew Mason is an exemplary entrepreneur because he decided to continue to found more companies instead of giving up.

Michael Dell

Michael Dell is most famously known as the founder and CEO of Dell Inc., one of the world’s leading sellers of personal computers. Although he is now 57 years old, he started Dell Inc. as an 18-year-old student at the University of Texas at Austin. He began his computer business at the beginning of his freshman year with $1,000 in startup money. By his second semester of freshman year, he had sold $80,000 worth of computers to consumers. Once he turned 19, he dropped out of college to focus on Dell Inc. full time. He went public with Dell Inc. in 1988. At this time, it was called PCs Limited, then later the name was switched to Dell Inc. once their product variety grew and included more items than just personal computers.

When Dell was younger in the beginning of Dell Inc., he hired experienced people to work as executives. These people served as personal mentors to him and showed him the ropes in the industry. In 1992 Michael Dell became the youngest CEO in history to have his firm enter Fortune Magazine’s list of the top 500 corporations.

Michael Dell is truly remarkable for founding one of the pioneer companies in the computer industry at such a young age. This is so inspiring and motivating because it shows that people who are our age create ideas that revolutionize the world that we live in.

Nathan Mroz – The BFLO Store founder

From a small photography business owner to the founder of the largest locally themed retailer in Western New York, Nathan Mroz has become quite the successful entrepreneur and was recently awarded the “2022 Buffalo District Young Entrepreneur of the Year U.S. Small Business Administration” award. 

This 28 year-old had humble beginnings. Born and raised in Buffalo, NY, Nathan made his first step towards being an entrepreneur through selling his award-winning photography in a kiosk at the Eastern Hills Mall in Western New York. In 2015 during Mroz’s senior year of college, the BFLO Store was launched in the same building where it all started – the Eastern Hills Mall. The following year he graduated from Buffalo State college with a bachelors in science. 

The BFLO Store had humble beginnings, but very quickly sprouted. After a few years, the business added another location in a larger mall in the Buffalo area, which had more traffic. In 2019, Mroz expanded his Eastern Hills location with a $2 million investment, which created the “BFLO District” and added new life to the dying mall. 

As of 2022, Mroz has 4 different locations in Buffalo, NY. These stores sell a host of different Buffalo themed items, such as apparel, home decor, gifts, and more. Despite the growing popularity, the business isn’t done growing. Mroz has more plans for the BFLO Store and will continue to invest in his business. 

 

Click here for more. 

Eitan Bernath

This young entrepreneur’s fame began at an early age, but truly started to take off after participating in the famous cooking shows of “Chopped” (at 11 years old) and “Guy’s Grocery Games.” Food and cooking tools is what his life has revolved around since he was young. Eitan Bernath started producing content at 12 years old and has yet to slow down since. He took this love of culinary items and used his passion to spark the start of his own entertainment company, Eitan Productions about 7 years ago. 

Amazingly enough, he’s only 20 as of this year. Named to Forbes’ 30 under 30, Eitan also has a large base of followers on various forms of social media and produces ”food and lifestyle content for more than 5 million social media followers,” according to the Columbian. He has also launched his own cookbook called “Eitan Eats the World this year.” Eitan commented on the wide range of recipes and foods in his book by saying ““Knowledge is power and knowledge is so important. The more you learn about the world around you, the better you can be an informed and kind citizen for the world.” He wanted to insert originality into his cookbook, but had hesitations. In today’s society, it’s hard to create something that someone hasn’t already. In fact, I’m sure many people across the world would argue that there is only what has been created before being reused in slightly different ways. He took basic recipes and some of his favorite recipes from different cultures and combined them to make something ingenious, tasty, and new.  

Eitan, despite many people’s objections, calls himself a chef. He doesn’t need to work in a restaurant to call himself such. “I think a chef is someone who earns money cooking, who works in the kitchen,” he says. “I think at the end of the day, whatever you want to call what I do, whether chef or not, the world is changing.”

I find it amazing that he had one singular passion and decided to go a different route than simply just becoming a chef in a restaurant. He’s exploring the boundaries of what it actually means to be called a “chef.” By utilizing social media platforms, he’s taking advantage of what has been seeming to work for so many other young entrepreneurs and displaying something new on it. 

 

Check out his website here: https://www.eitanbernath.com/2022/10/21/spiced-carrot-cake-with-whipped-honey/

 

The Columbian article:

https://www.columbian.com/news/2022/jun/15/food-star-eitan-bernath-leans-into-world-culture/

 

Forbes article:

https://www.forbes.com/30-under-30/2022/food-drink?profile=eitan-bernath

Zepto

Zepto is an Indian company founded by Aadit Palicha and Kaivalya Vohra. Just like every student who graduated in 2020, they had looked forward to their graduation, but COVID-19 had other plans. Since Stanford had gone completely online, the two of them stayed in their respective homes in India and had a significant amount of time to just think. Grocery shopping, as I’m sure populations across the globe would agree, had become more difficult with the onset of rules that came with the pandemic. A lot of India’s grocery-store apps were lacking, providing neither speedy delivery or accurate deliveries, and the two realized that they could create something better. Zepto is an app that promises groceries that are delivered in 10 minutes or less. According to Forbes, “Today, their company, Zepto, which is just under two years old, delivers hundreds of thousands of orders per day; generates several hundred million dollars in annual revenue; and has raised over $360 million in funding from investors like YC Continuity, Contrary Capital, Glade Brook Capital Partners, and Lachy Groom, most recently a Series D that values the company at over $900 million.”

India is obviously a very dense and chaotic place which makes time extremely variable. The edge over other companies comes from the condensed time within the dark store, from packing to checkout. In the Forbes article they were able to interview Aadit who said, “On the software side, we built things like a navigation system for packers to find the most ideal path inside the dark store; a scanning system to give packers the ability to scan and automatically verify items; a color-coded system on riders’ devices so that they can match their orders faster during the handshake process between packer and rider instead of looking at an order ID.On the operational side, it comes down to the way we designed racks, chillers, freezers, and handover stations. Even the way we designed the SKU maps takes into account having the fastest-moving products near the exit. Everything is built for maximum speed efficiency.”

Similar to what we have discussed in class, the idea of a quick online grocery-shopping app already existed. The two simply took the structure that already existed and improved upon it. They took the time that many deemed unfortunate and transformed prior prototypes into something extremely profitable. Zepto will most likely be making billions of dollars in revenue within the next 1-5 years, according to Aadit. They started small, and now they are scaling their business 3-5x. It really makes one think and look around for the next thing that might need improved upon. This was something that was made necessary by the pandemic, and they filled that need. It’s as simple as that. 

 

Forbes article: https://www.forbes.com/sites/stevenli1/2022/10/10/they-raised-360-million-after-dropping-out-of-stanford-and-built-a-grocery-delivery-app-now-worth-900-million/?sh=f7a4aae3e7d9

Zepto website: https://www.zeptonow.com/

 

Lucca International Clothing Brand

Lucca is very famous on Tik Tok and known for his ironic clothing apparel and has blown up on Tik Tok for advertising his apparel. What is unique about this young entrepreneur is that he uses ideas from people who comment of his Tik Tok’s, so he is appealing to the public, who are buying his stuff, and is more likely to sell more of his clothing if he uses ideas straight from consumers. He is also making customers laugh and have cool stuff which is what motivates him. The funny shirts and apparel that are usually ironic and don’t make sense is what makes his business interesting and intriguing. He does his business out of his house and uses his own website to organize his orders, this always makes his business innovating. With him being able to organize his own website makes it more personal for himself and customers instead of using an Esty shop where Esty gets to include their franchise. I have learned through him that if you have an idea, you can truly start anywhere, and it is so cool that he uses ideas from the public to get variety in his apparel so it’s not the same thing all the time.