Archive for Cookies

Mr. Cory’s Cookies

Posted by karwowskial21 
· Monday, November 27th, 2023 
· 4 Comments

In the world of millennial entrepreneurship, there’s a story that’s as sweet as the cookies it revolves around—Cory Nieves and his business, Mr. Cory’s Cookies. Now, what makes this young cookie maestro stand out isn’t just the tasty treats he whips up, but the fact that he kicked off this whole business adventure when he was just six years old.

So what is Cory’s secret ingredient? It’s all about his genuine passion for baking. His journey isn’t just a cool success story; it’s proof that doing what you love can turn a regular job into a full-on adventure of self-discovery and growth. And the best part is, Cory outright proves that success does not have an age requirement.

The magic of Mr. Cory’s Cookies isn’t just in the flavors; it’s in how Cory blends tradition with fresh tastes. He seamlessly combines the old-school with the now, challenging the idea that successful entrepreneurs all fit a certain mold. And that right there speaks volumes about Cory’s knack for business, his skill in working with people, and his bounce-back ability when faced with challenges.

Cory Nieves and his cookies? They’re not just a snack; they’re an inspiration. His story tells us loud and clear that if you want something bad enough and you have passion in the game, you can do anything. In reflecting on Cory’s story, I’ve learned valuable principles that resonate with me on my own life journey, whether I start a business like Cory or not. The importance of authenticity, the power of passion, and the idea that innovation knows no limits are lessons that will continues to form and shape the minds of aspiring entrepreneurs alike. Cory Nieves and Mr. Cory’s Cookies are not just a success story; they’re a blueprint for the startup story, proving that with the right mindset and a sprinkle of passion, anyone can turn their dreams into a reality.

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Categories : Baking, Cookies, Male Entrepreneurs

Crumbl Cookies

Posted by stiererrv22 
· Saturday, November 5th, 2022 
· 4 Comments

Crumbl Cookie was founded by cousins Jason McGowan and Sawyer Hemsely. Jason had a passion for technology and wanted to form a business. He contacted his cousin Sawyer who was still in college and wanted to pursue a business. He said “Let’s just do something really cool and we’re going to do cookies.” They were able to begin to form their business with ease, but struggled on forming the perfect recipe. After numerous tries and getting feedback, their cookies were perfect and were ready to open up their first shop. In 2017, the first shop opened in Logan Utah. This was an instant success and the business continued to thrive over the years. In less than four years, around 200 shops opened in 32 different states. They were getting referred to as the fastest growing cookie company in America. They credited their success to a couple factors. This includes their store format, box design, and weekly menu. The store format at every location is different and unique, however they all are open so you can see the cookies being made in the back of the store. Next off is their trademarked pink box. This pink box makes the cookies fit perfectly and encourages people to take pictures of it. This box made the company blow up on social media and make them trending. According to Marshed, Crumbl has, “5.6 million TikTok followers (and 56.9 million likes), plus 2.6 million Instagram followers. There even is a trending hashtag on TikTok, #CrumblReview, in which people film videos of themselves rating the chain’s famous cookies — so far the hashtag has 498 million views.” This has allowed Crumbl to avoid spending money on influences and advertisements. The final example is their weekly menu. They initially were famous for their chilled pink icing as well as chocolate chip cookies but have expanded their menu. Every week, they have a new group of cookies so that they can explore new flavors. 

I would describe the owners of Crumbl as very innovative and adaptive. They are always looking for new ways to improve and stay trending. Through their social media as well as their constantly changing menu they are able to keep customers wanting to come back. I find it super fascinating how they were able to be super successful by starting a company in a well dominated market. They found a way to differentiate themselves and were able to succeed because of this. 

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Categories : Cookies
Tags : , ,

The Famous Pink Box

Posted by Kasianideseg21 
· Saturday, October 1st, 2022 
· 4 Comments

The iconic pink box has been taking over Instagram, TikTok, and the world. Crumbl Cookies was founded by two cousins;  Jason McGowan (CEO) & Sawyer Hemsley (COO). While attending Utah State University they embarked on a mission to find the perfect chocolate chip cookie.

Thousands of dollars in dough and failed ideas later, they perfected their recipe. They opened their first location in Logan, Utah in 2017. Slowly, the duo added flavors to their menu and began to gain traction. They experimented with adding additional services, such as pick-up and delivery. All the while maintaining its mission to deliver high-quality cookies.

Back at college, they began to build the brand. The “Crumbl Pink” came from a neighbor’s classic car. They felt the pink was so recognizable, it was soon adopted as the official color. The box shape was harder. Using a college competition they entered Crumbl to try and find their ideal packaging. Some initial attempts were cake boxes, and one even looked like a mini oven! When they saw the pink rectangle, Jason knew. The design for the popular “4-Pack” allows four cookies to rest perfectly inside an oblong box. After the audience votes were in, confirming their pick, Crumbl had its packaging.

By December 2018, multiple locations had been opened and the duo introduced their rotating menu concept. Not only are they constantly adding flavors, but they are revising  and improving old favorites too. The pink box inspires the “Taste Weekly” trend. Customers will film with partners in the car, rating the flavors each week. From this, Crumbl gets direct feedback on fan favorites, while spreading the word about the delicious desserts.

 

Have you been to a Crumbl yet? Check out their website to find one near you!

Already a fan? Follow their socials for weekly menu updates!

4 Comments
Categories : Cookies, Cooking, Entrepreneurship

Mr. Cory’s Cookies

Posted by CallihanAV22 
· Monday, September 26th, 2022 
· 1 Comment

Cory Nieves and his mother, Lisa Howard, moved to Englewood, New Jersey from their original residence in the Bronx. This was because Howard desired a better life for her son. There was one huge problem with this plan. Cory and his mother did not have a car at the time, so Cory wanted to do something to help out. When he was just six years old, he started selling hot chocolate at a restaurant that was owned by a family friend. He became so popular that he shortly experimented into the cookie business and created Mr. Cory’s Cookies. Cory and Lisa created a recipe to help them bake chocolate chip cookies. They sold them outside their home and at various stands throughout Englewood. The cookies were such a success that Lisa moved their service from their oven at home to a profitable kitchen. Lisa became famous for her nickname, “the Cookie Mom.” Lisa received help from Chase, which was a bank that she had been a longtime customer for. Chase assisted in handling the quick growth of resources from Cory’s popular business. Cory and Lisa have spread their business and added online sales as another option. It became more necessary due to the COVID-19 pandemic. They have even had the ability to sell cookies all over the world. Some of their largest market profits are in Canada and Saudi Arabia. They have also hosted workshops for kids and their parents at the Boys & Girls Club, the Center for Great Expectations, which is a shelter for pregnant mothers who are young and mothers who have had trouble with substance abuse, and Bergen’s Promise, which is a group that provides assistance for families who have kids that are dealing with various problems such as behavior, mental health, and substance abuse. Cory and Lisa are examples of people who found a way to get through tough times and achieved their dreams. Cory also proved that it is never too early to help someone out and that you can start a business at any age, regardless of how young or old you are.

https://www.jpmorganchase.com/news-stories/how-a-teen-entrepreneur-turned-a-pop-up-cookie-shop-into-a-thriving-enterprise

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Categories : Cookies

Curly Tail Coffee

Posted by Sophia Whiteman 
· Wednesday, November 24th, 2021 
· 4 Comments

Curly Tail Coffee is a very cool coffee company started by a young woman named Nicole Waltenbaugh.  This business started out as a coffee roasting business alone, but Nicole soon added two food trailers to the business to capitalize on the demand for coffee on the go.  These little trailers sell her bags of roasted coffee, pastries and muffins, hot tea, hot chocolate, and their specially roasted hot coffee.  Part of the inspiration behind starting this business was the founder’s love for animals and her passion for rescue pugs specifically.  One dollar of each bag of coffee that she sells is donated to an animal rescue.  Because of this, Curly Tail Coffee has been able to donate over 30,000 dollars!  Nicole’s love of pugs is also where the name came from, curly tail for the curly tails of the pugs that Nicole loves so much!  It also applies to the curly tails of pigs which she has two of.

Curly Tail Coffee is the perfect example of a business built out of the combination of two passions.  She started with the two passions of roasting coffee and the support of rescue pugs.

This business is  especially cool to me because this is in our home town of Kittanning! I love Nicole and her coffee.  She often has one of her pugs or one of her pigs at the trailers when you go to visit to buy coffee.

http://www.curlytailcoffee.com/

4 Comments
Categories : Baking, Beverages, Business, Business::Entrepreneurs, Charity, Coffee, Cookies, Dogs, Food, Food Trucks, Pets

TeaCakes by Chloe

Posted by blanktc21 
· Thursday, November 18th, 2021 
· 4 Comments

 

At a certain age, parents decide it’s time to start teaching their children how to be responsible with their money, and learn how to value costly items. The best way to teach a child to value money, is to make them work for it. I’m sure most of us remember our first big purchase, for me it was the iPod touch, a whopping $200. In the eyes of a 7-year-old, this may as well be $1,000. Chloe Smith, a 7-year-old girl from Louisana, desperately begged her parents for an electric scooter; her parents, wanting to turn this into a learning experience, told her that she would need to earn the money herself. This meant that she has to come up with $249 herself. Unlike many her age, this was no big feat for Chloe and her entrepreneurial mind.

With the help of her nana, Kathy Phelps, the two started baking family recipes and selling them to the locals. Chloe’s business rapidly grew, and her teacakes could be found in small shops around town.  She networked through family members; specifically her Uncle Larry in Australia, who’s coworkers wanted Chloe’s TeaCakes. Eventually, TeaCakes by Chloe was an international business. Not only were her cakes delicious, but each package had a personalized hand-drawn label. Without realizing it, Chloe became a marketer, entrepreneur, and successful business woman in a little less than a month.

Chloe’s grandma believes that this business not only got her the electric scooter, but also showed her that “you have to work for money” and be patient. This experience also helped Chloe in her academics, as she read all the recipes herself and measured the ingredients. Chloe’s business was no ‘one-hit-wonder’ as she plans on continuing baking even after college. “When I get about 20-years-old,” Chloe she says that she wants to open up her own TeaCake Shop.

TeaCake’s by Chloe serves as an inspiration to many other young entrepreneurs. All it takes is dedication and follow through. If Chloe decided that $249 was impossible to raise, then it would be impossible. Having faith in yourself and your work is the first big step in becoming a successful business. Sometimes older entrepreneurs get too obsessed with the fine details, and they overthink things to the point where the passion is no longer there. Chloe’s business goes to show that we all could benefit from doing a little less thinking, and a lot more doing.

Made in LA: 7-year-old entrepreneur starts baking business (kplctv.com)

4 Comments
Categories : Business, Cakes, Cookies, Cookies, Cooking, Food, Kids, Millennial Enrepreneuers, Youngest Entrepreneurs

Cory Nieves, Founder and CEO of Mr. Cory’s Cookies

Posted by GleasonMK21 
· Tuesday, October 5th, 2021 
· 1 Comment

Cory has been able to cater to the masses by grabbing their attention through their stomachs. He first got started with selling hot chocolate in his neighborhood in Englewood, NJ because he wanted to raise enough money to buy a car for his mom. “I was tired of taking the bus,” he says. “And I wanted to help my mom.” He was able to expand on his offering and have cookies and lemonade for his customers. Cory and his mom did a lot of experimentation with many cookie recipes with his mom over a few months and he was able to find the best recipe and sell some delicious cookies to his customers. These cookies became a hit everywhere they took them, to races and festivals and many places where there clientele nearly doubled.

As you can imagine, Cory and his business got a lot of publicity not only because of his amazing cookies but because he was so young and had such a thriving business that so many try and achieve. In 2015, Cory was invited to be The Ellen DeGeneres Show. After his appearance on the show, the demand for Cory’s cookies sky rocketed more than they ever had. Cory also made an appearance on CNBC’s The Profit and earned Mr. Cory’s Cookies a $100,000 cash infusion. This allows for Mr. Cory’s Cookies to be able to launch a website, hire some cookie helpers, and ship their cookies across the country.

Mr. Cory’s Cookies now offers 14 different flavors of cookies and has very high hopes of expanding in the future. Although Cory’s business has done very well for itself, after he has graduated from college he has plans of leaving the company and starting something new. He did it once, what’s stopping him from doing it again?

 

A short little video of  tips Cory has for young entrepreneurs:

https://www.cnbc.com/video/2017/12/12/cnbc-the-profit-mr-corys-three-tips-for-young-entrepreneurs.html

 

 

1 Comment
Categories : Cookies, Young Entrepreneur