Archive for Pets

Great Coffee Should Fuel A Greater Purpose

Image result for Grounds & Hounds CoffeeJordan Karcher is the founder of the company “Grounds and Hounds.” He founded a business that makes good coffee with an even greater purpose. Their mission is to “…eradicate unnecessary animal euthanasia and improve animal welfare, our passion as a company is to provide and amazing coffee experience for our supporters every time they brew a cup of our coffee.”  This coffee company donates 20% of their profit towards dog shelter and rescue organizations. They use organic, eco-friendly coffee beans that are sourced from the best regions throughout the world. Not only does Grounds and Hounds have multiple coffee roast flavors, but they also sell apparel, mugs, accessories for your dog, stickers and more! Karcher took two of his passions together and formed a business that has increased revenue by 300%. They have been able to grow while maintaining their mission: great coffee should fuel a greater purpose.

Karcher gives some great advice. He says, “While it is important to always follow your passion, remember that your product and the customer experience must meet or exceed that of industry competitors.” He found a way to be unique among all of the coffee brands by creating a company that gives towards good purposes and that also connects with him personally. 

 

Curly Tail Coffee

Curly Tail Coffee is a very cool coffee company started by a young woman named Nicole Waltenbaugh.  This business started out as a coffee roasting business alone, but Nicole soon added two food trailers to the business to capitalize on the demand for coffee on the go.  These little trailers sell her bags of roasted coffee, pastries and muffins, hot tea, hot chocolate, and their specially roasted hot coffee.  Part of the inspiration behind starting this business was the founder’s love for animals and her passion for rescue pugs specifically.  One dollar of each bag of coffee that she sells is donated to an animal rescue.  Because of this, Curly Tail Coffee has been able to donate over 30,000 dollars!  Nicole’s love of pugs is also where the name came from, curly tail for the curly tails of the pugs that Nicole loves so much!  It also applies to the curly tails of pigs which she has two of.

Curly Tail Coffee is the perfect example of a business built out of the combination of two passions.  She started with the two passions of roasting coffee and the support of rescue pugs.

This business is  especially cool to me because this is in our home town of Kittanning! I love Nicole and her coffee.  She often has one of her pugs or one of her pigs at the trailers when you go to visit to buy coffee.

http://www.curlytailcoffee.com/

Beaux and Paws – 12 year old makes bow ties for a cause

 

Meet Darius Brown – a 12-year-old entrepreneur with a passion for bow ties and helping animals find their forever homes.  It all began back in 2017 when Darius was watching hurricanes Harvey and Irma on TV.  As homes were destroyed, so were pets’ lives.  Shelters became overcrowded and began to consider euthanasia as an alternative.  Darius saw this need and decided to do something.  He began sewing bow ties for the shelters to put on their animals in hopes of making them look cuter to prospective adopters.  This would help animals find a home and free up the system for new animals who would inevitably come in.

Later in 2017, he created “Beaux and Paws” to reach a larger audience.  He began making his custom bow ties for both people and pets and donating a portion of each profit to the ASPCA.  His additional GoFundMe has allowed him to visit other cities around the U.S. and volunteer his services as local shelters, helping even more pets to find a loving home.

Darius’ commitment has gained him national attention and he has appeared on NBC, the Rachel Ray Show, and has even received a letter from former President Barack Obama.

His story is particularly amazing because of his own struggles.  When Darius was two years old, he was diagnosed with speech delay, comprehension delay, and fine motor skills delay.  With the help of his mother and sister, he overcame these challenges by learning to sew, and today he hopes to one day attend Standford and launch his own clothing line.

Cole Corley

With a total population of about 10,000 people, reliable pet care is in high demand. Boarding pets can be extremely expensive, and several young entrepreneurs have taken to making pet care more affordable and convenient for busy families. At the age of fifteen, Cole Corley has been running Cole’s Critter Care providing in-home pet care in Prosper, Texas for just over two years.

Corely started locally before expanding his company. He employed his older brother to provide transportation, hoping to streamline the process for more effective outreach. There were some problems with Cole’s older brother not receiving compensation for his time and gas, but Cole patched things over with the transportation services with a Sonic Blast.

Customer service a priority. Cole’s Critter Care initially targeted pet owners but has expanded to general home care after observing the demand for both pet care and home care. Cole’s business relies heavily on returning customers. Corley now feeds animals, plays with animals, and even waters plants and collects mail. Cole’s Critter Care guarantees returning customers by going above and beyond the needs of customers.

Corley ensures his ability to provide for his customer’s needs by increasing Care employment. He hired both his younger sister and best friend to cover shifts, ensuring quality of care.  also ensures customer satisfaction by staying committed to providing quality service despite adversity. Cole has walked or and even skateboarded to customer’s houses countless times when transportation proved difficult.

The newest development in Prosper’s pet care industry is the emergence of a new pet service. Cole’s service is now threatened by a younger, cuter competitor: Mally’s Critter Care. Mallory Corely operates in neighborhoods untapped by Cole’s operation. Cole Corley has decided to step back from his business to focus more on academic growth but will maintain a solid customer base.

Chewy: Changing the Way We Shop for Our Pets

In 2011, Entrepreneur Ryan Cohen was shopping at his local pet shop when he suddenly had an epiphany. The pet shop owner had always known Cohen and his pet by name, and Cohen realized that he had always trusted the owner. Why couldn’t Cohen bring the same level of care and trust he felt from his local pet shop to millions of pet-lovers? Cohen then decided, along with his friend Michael Day, to set out and create what would become the largest e-commerce pet business in the world.

After the failure of Pets.com in 2000 following the dot.com bubble, there was no real player in the online pet industry that consumers felt they could go to for convenience. Of course, companies like Amazon had come to offer millions of pet products online, but could not replicate the level of service that consumers typically experience when they go to their local pet store. Cohen realized there was a perfect opportunity to create a business where pet owners could take care of their pets without ever leaving their homes.

Chewy was founded on convenience and customer service. Cohen became obsessed with customer service, and wanted his customers to feel as if they were actually at a pet store when they went to shop online. Some ways that Chewy sets itself apart from competitors include: sending customers handwritten holiday cards, sketches of their pets, and flowers when their animals pass away. Additionally, a 24-hour customer service line promises to answer any call within six seconds. As for convenience, Chewy also revolutionized the pet industry by bringing a subscription based model to the e-commerce company, which accounts for almost two-thirds of revenue. Customers can set up instant reorders of pet foods, medicines or supplies that they use on a regular basis.

While Chewy has endured immense success unseen before in the pet industry, the company faced many challenges in its early days. In an interview with Inc. Magazine, Cohen talks about Chewy’s humble beginnings: “I couldn’t fund the business for the first few years,” Cohen says, noting that more than 100 investors passed on the opportunity. “And they were right. We were going head-to-head against Amazon, there was Pets.com–we know how that worked out–and selling 30-pound bags of pet food and shipping it across the country isn’t the highest-margin business.” Chewy also started in Florida, hundreds of miles away from Silicon valley, not the most ideal place for a startup looking to raise capital.

What inspires me most about Cohen is his perseverance and love for the pet industry. Despite the many challenges he faced when starting Chewy, Cohen continued to focus on his customers, and his business model. Cohen is among America’s richest young entrepreneurs thanks in part to Chewy’s listing on the NYSE in 2019, which valued the company at $8.7 billion. The company became so successful that is was acquired by Petsmart in 2017 in what was called “the largest e-commerce acquisition in history.” This success shows how important it is for entrepreneurs to take risk, and truly invest 100% of their time and resources in a business they want to grow. Cohen never backed down from his competitors, and proved that hard work and dedication will eventually pay off.

Sources:

https://www.inc.com/emily-canal/petsmart-acquires-chewy.html