Archive for Positivity – Page 2

Culture of Life-COL1972

Culture of Life 1972 is an online boutique that was created for the sole reason that there werenot clothing companies supporting the “values of life” that the family that started the company wanted supported.  COL1972 for short, is a self described risk taking and faith based company, started in Pennsylvania.  The 1972 part of the company’s name is to honor the last year that every baby had the right to life.  They donate to many places that support their values including places like pregnancy centers.  COL1972 produces high quality women’s clothing and accessories that support and fund important causes to the company.  They are strongly against abortion, hence the name, so that is a cause that they donate a lot of money to.  Their clothes are high quality and fashionable which appeals to a broad market, even if the customer does not specifically support the companies causes, they may still want the clothing and accessories just because they like them.  I believe that COL1972 is a great example of not remaking the wheel and coming up with something completely new, they just made it better and created a niche.  The market for clothing companies, or companies in general for that matter that support causes that the consumer themselves is interested in supporting is nothing new.  COL1972 just happened to tap into a set of customers that had to my knowledge, never been appealed to before in this way.

Mikaila Ulmer – CEO of Saving Bees One Lemonade at a Time

Curiosity is the birthplace of all creation and innovation. Lack of curiosity limits us in what we can achieve. Mikaila Ulmer, a 15-year-old entrepreneur, not only had the curiosity but had the drive and courage to turn her idea into an award-winning, multi-million-dollar company.

The idea of Mikaila’s company, “Me & the Bees Lemonade”, began when she was just 4 years old and got stung by bees twice in one week. Stemming from her anger around getting stung, she was curious as to why bees even existed. She was intrigued to discover truly how much of an impact bees have on the environment. In preparation for some children’s business competitions, she wanted to combine finding a way to help bees not go extinct with her grandma’s lemonade recipe in her business idea. This is how “Me & the Bees Lemonade” was born. She decided to make her own variation to her grandma’s lemonade recipe with honey and donate a percent of profits to “local and international organizations fighting hard to save the honeybees”. Since she started the business, it has shown unbelievable growth and she now is selling her lemonade in multiple major markets and stores.

Although some may think that a lemonade business is mundane and not worth investment, Mikaila clearly proved this wrong. Mikaila’s lemonade business stands out among the rest. How? She has a drive and meaning behind it. She has a clear purpose and vision for her mission as a CEO. She wants to help the environment at the same time as spreading joy by saving the bees and sharing her grandma’s lemonade recipe with the world. Her passion for the cause and her personal tie to the business is what makes Mikaila unique and what makes her idea great. In the social entrepreneurship arena, we can learn from Mikaila. Whether involving the environment, people, technology, etc., entrepreneurs like Mikaila should inspire us to replicate her passion and courage to change the world for the better.

Mikaila also has a desire to share her story of being a social entrepreneur with others, which she does through speaking at events, leading workshops, and participating in social entrepreneurship panels. She clearly values inspiring others in a way that shows them that they can also make a difference if they are willing to take the chance and apply their passion to a cause. Personally, I am inspired by Mikaila’s story because she is the epitome of young entrepreneurs that achieve success by filling a need that makes a difference and that people care about with no fear. Her story reiterates to me the importance of running with a vision. Mikaila says herself, “My generation-we’re the future. When we grow up, we’re going to be the people who are the presidents and the leaders of the world…If we start at a young age making a difference, donating back, giving back, when we grow up, we can do that on a larger scale.” This quote encourages me that even at a young age, we have the opportunity and potential to make the world a better place. If we capture our dreams and transform them into reality, then there is nothing we cannot do.

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Ryan’s World

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Ryan’s World

Christmas and birthdays can be a very stressful time of year for parents. Trying to get something that their kids will like can be a challenge. Ryan Kaji and his parents saw this problem and created Ryan’s World to help those parents. Ryan’s World is a YouTube channel, started back in 2015, devoted to testing out toys to see if children will like them. The tester is Ryan Kaji, a nine-year-old now millionaire. While Kaji is the main star of the YouTube channel, alongside him are his mother, father, and twin sisters. Ryan’s World consists of over 27 million subscribers and his videos have generated over 43 billion views. Ryan’s world is in the top 100 most subscribed YouTube channels in the United States. Furthermore, Kaji was named the highest-paid YouTube star in 2018 and 2019.

The Kaji family is one that holds great entrepreneurs. They saw a problem: parents not knowing what toys to get for their kids, and they created a great solution. The solution they created, making a YouTube channel where Ryan tries out different toys, was innovative and profitable. Moreover, the creative skills that young Kaji has and is still developing will benefit him greatly in life. His story is only going to get more interesting and is definitely one to stay up to date on in the future.

 

 

 

Yes You Can(dle)!

Eighteen-year-old Nic Bianchi founded Bianchi Candle Co when he was only twelve years old. His family hails from the village of Grondola in Tuscany, Italy. Nic’s heritage has inspired his six-year-old candle company greatly. Growing up with a love for math and science, Nic has used his passions to formulate, design, and innovate the well-known household item — candles! At a young age, Nic was able to put an immeasurable amount of care into putting together an aesthetically pleasing candle that serves customers scents of the utmost quality. Though Bianchi candles are delightful to smell and wonderful to look at, Nic’s product does not rest in its material laurels, but rather in the meaning behind the packaging. Bianchi Candle Co has two separate candle lines, but the most iconic and memorable candles come from the Yes You Candle collection. The Yes You Candle collection’s candles are each named with a virtue, moral, or character trait and packaged with the homerun slogan of “yes you candle.” The names of these candles are Bravery, Warmth, Joy, Gratitude, Kindness, Hope, and Perseverance. “Yes you candle,” is a play on words. By stating “Yes you can,” the packaging itself brings positivity and motivation into one’s day, but the addition of “dle” brings in the twist that tells potential buyers what product they are in the market to purchase. It is fun, engaging, and very focused on creating positive, feel-good moments for consumers. Bianchi Candle Co’s other candles have themes of supporting freedom, the military, law enforcement, firefighters, and healthcare workers. The Bianchi Candle candles and diffusers have simple designs in black and white, intense scents, and are much more expensive. With this wide array of candles and target markets, Bianchi Candle Co always sticks to its roots, keeping the cohesion of this brand quite alive. It was not just a small village in Italy that inspired young Nic, but rather the handcrafted artisanship that Grondola is known for. Due to this generational family devotion to quality and performance, all candles are carefully poured in small batches out of their local factory in Papillion, Nebraska to this day. These all-natural soy wax candles are beautiful to look at, a great pleasure to smell, and burn cleaner for longer.