Archive for soap

Royalty Soaps

Posted by silveiraeg24 
· Tuesday, November 12th, 2024 
· No Comments

Katie Carson started her homemade, hand poured, soap business as a young teenager but never imagined it turning into something that would end up being extremely successful. Katie was homeschooled and took a soap making class in her teens that inspired her to start creating soaps on her own that she would eventually begin to sell. Katie never started her business with the goal to gain a huge amount of popularity on YouTube and at first, she started making videos to connect with her community of soap makers and reviewed other soaps, sharing her thoughts with her following. After time, Katie started to share some of her own DIY soap creations and that is when she started to gain a lot of popularity on YouTube. 

Katie’s products use essential oil to add fragrance, and she packages her soap bars with a very clean and minimalist look, which fits with the theme of her business’s mantra, simplicity. Additionally, Katie creates seasonal soaps for the holidays that have fun Christmas scents and designs. Katie makes her business fun and interesting by offering mystery boxes with a random assortment of soaps and also creates a sampler packet of mini soaps for customers to test out. Throughout her business journey Katie has thoughtfully used marketing on YouTube as an effective way to bring in more money. 

Katie has done exceptionally well with her business and has now sold over 100,00 bars of soap and has over 880,00 subscribers on her YouTube platform and a handful of her videos have gone viral. Creating unique and quality soap bars and making entertaining YouTube videos have gone hand in hand for Katie and while building the success of her business she learned how to use both of those elements to her advantage. Furthermore, part of Katie’s journey has been to share her success on YouTube with others and give tips to other creators about how to use social media platforms to benefit their business. 

Katie’s entrepreneur story shows the importance in exploring the adjacent possible and using what is trending and certain marketing techniques to increase the number of sales and profit she was earning. Her story shows that there is value in pursuing a career of creating something you love and enjoy and then using what customers want to maximize on profit and popularity.

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Categories : soap

Scents, Smells, Soaps, Tricks, Trends & Tips

Posted by orlandoam23 
· Monday, October 28th, 2024 
· No Comments

At the young age of seventeen, Katie Carson started a business. It all started in a soap making class. Katie was inspired by that class to create her own business out of soap. That is where her passion and love for soap began. Obsessed with knew scents, smells, and soaps, Katie dove into her imagination and began to create creative soaps. On her website, Katie states that her mission is to love people through soap art. She demonstrates this through all of her social media platforms by creating content that is engaging and humorous. Katie markets her company mainly through her YouTube channel and Instagram. Her YouTube channel has over nine hundred videos full of content for her customers. She makes videos about tips, tricks, trends, and more. She creates playlists for her videos and has several organized topics. On the YouTube channel, there is a video line where she records herself creating new soaps and shares her knowledge to assist other soap creators. Many of the soaps she creates are inspired from her own imagination, she comes up with new scents on her own. Her brand, Royalty Soaps has partnered with several companies, such as, google, Squarespace, skill share, Tik Tok, Audible, Hello Fresh, Brooklinen, and Rakuten. Royalty soaps is unique because of its owner, Katie Carson and her view on the world of soap making. She sees soap as a way to positively impact others. One quality that has helped Katie Carson to excel in her career is her desire to always be genuine. Throughout her videos she strives to have a consistent positive attitude and takes every opportunity to show her comedic side. Even when she started a family, she continued to run her business. Katie Carson can be an inspiration to all of us because she is doing what she loves and making a positive effect on the community through her love of soap.

Katie Carson - Age, Family, Bio | Famous Birthdays

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Categories : Business, soap, Social Media, Women Entrepreneurs

Donovan Discovers

Posted by HovisNM20 
· Tuesday, October 18th, 2022 
· 1 Comment

Donovan Discovers was created by the young entrepreneur Donovan Smith at the age of 14. He is from Albuquerque, New Mexico where he started his business. His idea stemmed from his hardships in his childhood. He and his mother were homeless so with the profits from selling his product he always wants to give back to those in need. From making and selling his own soap he donates a portion to the homeless people in Albuquerque. From his incredible work he was shown on TV shows and more. A specific call from an interviewer he figured it was a local station, but it was actually Returning the Favor with Mike Rowe. They ended up creating Donovan’s store and gifting them a brand-new car. Donovan’s life greatly changed at this point. He used to just sell his products online but with this great gift he had his very own store. With having a store, he hopes to mentor those in need. He wants specifically to hire people that are from homeless shelters and those that are at-risk. By doing so, it will create a way for them to get back on their feet.

1 Comment
Categories : Homelessness, soap

Jack Haldrup

Posted by CarrollBS21 
· Tuesday, October 11th, 2022 
· 6 Comments

In the world of soap, there really is not much variety, especially for men. 3 in 1 and 5 in 1 shampoos, all with the same three scents, men can find it hard at times to find a soap that works and smells good. That’s what Jack Haldrup thought when he created Dr. Squatch, a soap brand designed for men. He created the company to make organic bar soaps that smelt and felt good on the skin, and that did not smell like the soap men had been using their whole lives. With scents like pine tar, grapefruit IPA, goat’s milk and many others, Haldrup had created a brand that challenged the status quo of mens hygiene and sent it into oblivion. I have used Dr. Squatch products and am a fan of how the soap smells and feels, as they have bars that have differing levels of exfoliation for different types of skin. Haldrup saw this problem of soap and that no one was doing anything about it, and seized the opportunity and has never looked back. They have gone fully into catering to men, especially in how they brand and advertise their products, with most commercials being in the woods, with a man with a beard and long hair talking aggressively about soap. So while at times the company may seem like a joke, their products show that they obviously do care a lot about soap and serving the needs as it pertains to men’s hygiene.

6 Comments
Categories : Smells, soap

Smelleez

Posted by maguirecd19 
· Monday, December 6th, 2021 
· 3 Comments

Ten-year-old Amelia Milton, in Scotland, started the soap business Smelleez at quite a young age. She started it at seven as part of a school competition and then expanded it to where it is now, selling soaps across Scotland.

This young girl exhibits some of the key elements of entrepreneurship in her business. When asked why she was choosing soap, she said “because everyone needs it.” This exhibits the idea of finding a problem, people need to bathe, and creating a solution, giving them soap.

The company has begun expanding through contacts in a Perthshire company that helps new businesses to expand. They have also moved their facilities into an outbuilding as opposed to the kitchen of their home.

3 Comments
Categories : soap