Leigh-Kathryn Bonner is a 25 year old entrepreneur who loves bees. Yes, you read that correctly. Bees. She is a fourth generation beekeeper who grew up on a farm in North Carolina. While she was in college, she was unsure about whether she wanted to continue her family’s business or pursue a different career. However, one day while she was studying abroad, she read an article about the decline in bee populations. She was astonished that this was a problem that affected not only her own country, but the whole world as well. She realized that she wanted to be a part of a solution that saved bees all across the world, while continuing her family’s legacy.
Bonner was able to take her family’s beehive business to the next level by creating Bee Downtown. Bee Downtown is a company that installs beehives on the grounds of large corporate headquarters. Its mission is to help save honeybee populations which ultimately helps agriculture. For example, Burt’s Bees, Chick-Fil-A, and Delta are among the many companies that have already signed up to contribute to this mission. Each company that partners with Bee Downtown will host numerous beehives on the properties of their headquarters locations. They will host these hives without doing any of the hard work that normally comes with beekeeping. Instead, Bee Downtown will train each company’s employees to maintain the hives as part of a corporate perk. This corporate perk has not only shown to raise morale of employees, it also helps to foster an environment that promotes social impact within companies.
According to Bonner, surveys have shown that 85% of employees who work at companies that have partnered with Bee Downtown have said that the hives have caused them to feel proud of the companies they work for. Another 95% have said that beekeeping was their favorite employee engagement activity each year. Bonner has successfully found a way to make a profit while also providing a way for people to become involved with a sustainability initiative.
Leigh-Kathryn Bonner is an inspiring millennial entrepreneur. She incorporated her background, passion, and talents into a sustainable business that encouraged social impact. If other millennials looked to Bonner as an example of a successful entrepreneur, they would be inspired by her story and may even want to turn their own passions into a business. I believe that with Bonner’s ambition and work ethic, she will be able to expand Bee Downtown all across the globe.
In 2014, Alina Morse asked her dad a simple question to solve a prevalent issue among children: cavities. She asked, “Dad, why can’t we make a lollipop that’s good for your teeth?” This question sparked the creation of Zollipops. With help from her father and a significant amount of research, this 7 year old entrepreneur was able to make this dream a reality. But what would she call these healthy lollipops? Her little sister Lola came up with Zollipops and Alina loved it. Zollipops are a sugar free, vegan, smart, organic, and “yummy’ candy. They are made with the sweeteners xylitol, erythritol, stevia and other natural ingredients which are healthier alternatives to sugar. They also help to neutralize acidity in the mouth, which prevents bacteria that causes tooth decay to grow.
Thomas created her jewelry line in 2005 when she was 16 years old, her after school obsession becoming a profitable business with unique accessories. While at Fred Segal, she randomly met a buyer who wanted her jewelry in all of their stores around the country. That was the first step for Luv AJ on the road of becoming a global empire. A student under famous designers such as Rachel Pally, Christina Ehrlich, and Estee Stanley, Thomas learned how to best create unique jewelry that appeals to lots of different crowds. Now, Luv AJ has boutiques all over the country and the jewelry is popular with a lot of celebrities. People like Beyoncé, Bella Hadid, Kylie Jenner, Emily Ratajkowski, and Emma Roberts all praise Luv AJ and the unique heavy chains and spikes unique to that line.
that really shows an entrepreneurial mind. Forbes describes Thomas as a “digital native”, manipulating social media trends to bring her designs and products to the forefront of the market. From the start, Thomas used Instagram to immerse her brand in the world. She uses her talent for design to create an amazing Instagram page for her products that visual appealing. “Our Instagram grid is a mix of close up shots of ears, necks, and hands, lookbook and campaign imagery, photos of influencers and celebrities wearing the jewelry, and flat lays,” she says.
Thomas’ innovation with social media marketing and networking has paid off, big time. Yet she doesn’t rest on her success. She continues to build new relationships to increase her reach. Sometimes she directly messages influences to build a relationship, sometimes she gets referrals from others she’s worked with. Either way, she strives to create partnerships with new people to open up new markets. With products at $100 or lower, her line is spiking in popularity.
