I’m from West Virginia, which means I know a thing or two about fishing. My father and I have gone fishing every year since I was a little girl…and most of the time we never catch anything. Maybe our problem was that there were never any fish around us to be caught! Jack Danos, a millennial entrepreneur of just 17 years of age, and his father, Jeff Danos, came up with a fish trick that targets people like my father and I…unlucky fishermen. Jack describes the Tactibite Fish Call as a device that is thrown in the water and lures fish in with interesting sounds. Other animal callers work with ducks and turkeys…so why not fish?!

I originally discovered Jack after watching a Shark Tank episode. He impressed me with his smarts yet also creativity to bring this fish calling idea into a device. Are there countless fish attraction products on the market? Yes…believe me. Dad and I are the suckers that check out these products. But this one stands out because of its simplicity. All you have to do is throw it in the water and let the fish come to your hook. The noises range depending on what fish you want to attract as well.

Jack’s idea is impressive because he used his knowledge about what was already on the market, and his knowledge of fish. Him and his father has tackled a large problem, that being fishermen want to catch fish. Jack values his company at around 1.5 million dollars and is expected to continue to grow in success within the next years. Maybe dad and I will have to give the Fish Call a try. Specialty of fishing and finding a niche have allowed Jack to earn a spot as a millennial entrepreneur. This can be used as a motivation to other entrepreneurs to focus on a problem you’re passionate about and reel in a successful idea.